Nathan Baschez

Nathan Baschez is the cofounder and CEO of AI word processor Lex. He cofounded Every, was the first employee at Substack, and co-created Product Hunt.

Dec 18, 2020

Why Content is King

How media creates power

Feb 15, 2023

How to Write Essays That Spread

Everything I’ve learned about writing on the internet

Apr 19, 2023

A New Kind of Startup Is Coming

Smaller, faster, cheaper, weirder

Apr 24, 2020

Inside the Clubhouse

The surprisingly compelling audio app that has consumed my life

Sep 18, 2020

Roam’s road ahead

How the tool for networked thought can grow into its $200m valuation

Apr 22, 2022

DALL·E 2 and The Origin of Vibe Shifts

By Means of Natural Selection

Jul 24, 2020

Complexity Convection

The lifecycle of a business is to be born simple, grow complex, and then die.

Jul 13, 2022

Did Medium Succeed?

The past, present, and future of writing on the internet

Mar 22, 2023

Supercharging My Focus (with Help from AI)

GPT-powered journaling is changing my life

Aug 24, 2020

Instagram can’t recreate TikTok’s Magic

The content format is a red herring. What really matters is the structure and purpose of TikTok’s network, which is antithetical to Instagram.

Mar 16, 2022

Substack’s Ideology

The point isn’t just to make money—it’s to change the systems that human attention flows through. You can’t understand Substack without understanding this.

Jan 11, 2023

Writing as Strategy

Five lesser-known benefits of thinking out loud

May 3, 2023

Robo-Coaches Are Here

How I learned to stop worrying and love the robots that tell me what to do

Apr 16, 2020

Bundle Magic

How to make 1 + 1 = 3

Jan 4, 2023

Beware Flavored Software

If you’re building the tech equivalent of balsamic strawberry ice cream, don’t expect vanilla scale

Mar 15, 2023

LLMs are the new CPUs

…but is OpenAI the new Intel?

May 4, 2020

Finding Power

An introduction to Clay Christensen’s most underrated idea: “The Conservation of Modularity”

Mar 29, 2023

OpenAI: the Next Tech Giant?

Reading the tea leaves and reacting to the hype

Aug 10, 2022

Execution is Exponential

The math that quantifies how much execution matters

Jan 18, 2023

How Physics Explains Business

Physics metaphors are everywhere in business. If you follow where they lead, you end up in fascinating places

Jul 27, 2022

Instagram’s Existential Bet

They’re betting the farm on Reels. Will it blow up in their face?

Jun 26, 2020

Will HEY Work?

The dust has settled. Now what?

Oct 13, 2021

How Memes Control Everything

The Economics of Belief Transmission

Apr 12, 2023

Twitter is Fragmenting

People want to be fragmented now